Rocket.com | ACM 2026 Superfunnel Segment

Motion graphics for a Rocket.com corporate event, with visual direction, 3D creation, simulation and animation to represent the Super Funnel as a graphic metaphor for the new Rocket's strategies.

Creation and direction of the Super Funnel videos for ACM 2026, using particles, flow, energy and simulation to build a high-impact graphic narrative for event screens.

Final client: Rocket.com
Studio: ALTRN
Project: ACM 2026 — Superfunnel Segment
Main piece: The Super Funnel
Year: 2026
Service: Visual Direction, Motion Graphics, 3D, Simulation, Particles, Animation and Finishing

For ACM 2026, I was responsible for directing, creating and simulating the Superfunnel segment videos. The project turned strategic concepts from the new Rocket into a high-impact visual metaphor, using particles, flow, energy and movement to reveal the layers of the funnel.

The visual narrative started from disorganized particles, which were pulled into the funnel, organized into channels, accelerated and led to an explosive payoff. The goal was to create a graphic system with rhythm, clarity and visual strength for presentation on an event screen.

Credits

Final client: Rocket.com
Studio: ALTRN
Project: ACM 2026 — Superfunnel Segment

Visual direction: Daniel Linard
3D Creation: Daniel Linard
Motion Graphics: Daniel Linard
Simulation and particles: Daniel Linard
Compositing and finishing: Daniel Linard

Deliverables

Motion graphics videos for presentation
The Super Funnel visual segment
Visual direction
3D creation
Particle system
Graphic simulations
3D animation
Compositing
Finishing

Services

Visual direction
Motion Graphics
3D
Simulation
Particle System
Animation
Compositing
Finishing
Visual Content